Memory’s goal is also to prove to both the public and professionals that heritage is necessary to create a vibrant film industry. Finally, Memory! also wants to expose its audience to images on a large screen and have them experienced other aesthetics, other sounds, and lights. In the digital, tablet- and smartphone- era, it’s a real challenge!
MEMORY! – the first festival of its kind in Asia – was created following on from the very few existing festivals dedicated to Cinema Heritage in the world, like Il Cinema Ritrovato in Bologna, Lumière Festival in Lyon, Toute la mémoire du monde in Paris or MoMA Film Preservation Festival in New York. The festival is largely intended for the general audience, but it is also clearly aimed at film professionals working worldwide in heritage cinema.
The MEMORY festival was co-founded in 2013 by MEMORY! Cinema Association, a nonprofit entity acting worldwide in the field of film heritage preservation and promotion, co-directed by Gilles Duval) and Séverine Wemaere.
In Myanmar since 2014, MEMORY! Festival has established a base in a country with a rich cinema history dating all the way back to the 1920s. Continuing the tradition of the very few heritage film festivals in existence, MEMORY! aims to bring to the Myanmar public the kinds of films that were barely accessible for several decades in this country.
According to Bophana