By the mid-1920s, it became the chosen holiday retreat for Thai nobility drawn to the undiscovered pristine coastline. Over time, this sleepy fishing village transformed into a popular coastal destination while maintaining its old-world charm and natural beauty. This beach town has been even further awakened with the arrival of our gorgeous hotel, The Standard, Hua Hin.

Nestled in a lush garden dreamscape with native flora and greenery, The Standard, Hua Hin just steps from the Gulf of Thailand. The resort has 199 rooms, suites and villas designed in a modern, minimalist style.

Tourists can enjoy delicious food all day at the restaurant and creative drinks at the Lido bar. The Juice Café also offers age-appropriate light drinks and Heritage House restaurant Praça serves authentic Thai food and craft cocktails in an unparalleled setting.

Although it has only been in operation since December 2021, the hotel has become the only Thai hotel to enter the Conde Nast Traveler’s 2022 Hot List and earn the highest ranking position among hotels in Southeast Asia in the ranking of the best resorts in Asia in 2022 by Travel + Leisure.

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