At its core, ShopBack operates as a bridge between consumers and online retailers, creating a mutually beneficial ecosystem. The platform partners with a diverse array of popular online stores, ranging from fashion and electronics to travel and food delivery. When users make purchases through ShopBack, a percentage of their spending is returned to them in the form of cashback. This innovative approach turns everyday shopping into a rewarding experience, offering tangible savings to consumers.


The concept of cashback is simple yet powerful. As users navigate the ShopBack platform, they can browse through a curated selection of partner merchants. Clicking on a desired store redirects them to the retailer’s website, where they can complete their purchase as usual. The magic happens after the transaction is completed, with ShopBack tracking the purchase and rewarding users with a percentage of the total amount spent. This cashback can then be withdrawn or used for future purchases, putting money back into the hands of shoppers.

ShopBack’s success lies in its ability to leverage partnerships with a wide range of merchants, providing users with access to an extensive selection of products and services. From major e-commerce players to niche specialty shops, the platform caters to diverse consumer preferences. This versatility has contributed to ShopBack’s widespread popularity across ASEAN, offering cashback opportunities to users in countries such as Singapore, Malaysia, Indonesia, Thailand, and more.

In addition to cashback, ShopBack also offers coupons, discounts, and other promotions to help users save money while shopping online. Source:

ShopBack has not only transformed the way consumers approach online shopping but has also fostered a sense of loyalty among its user base. By providing a tangible incentive for purchases, the platform encourages repeat business and word-of-mouth referrals. This has positioned ShopBack as a trusted and integral part of the online shopping experience in ASEAN.

As the first cashback platform in the region, ShopBack continues to evolve and expand its offerings, introducing new features and collaborations to enhance the overall shopping experience. In a world where consumers seek value and savings, ShopBack stands out as a pioneering force, reshaping the future of online commerce in Southeast Asia and as well as APAC.