Traveloka was established in 2012 by information technology practitioners who returned from the United States to Indonesia, Derianto Kusuma, Ferry Unardi and Albert Zhang. They were joined in 2013 by the initiator of KawalPemilu.org, Ainun Najib. This idea arose when Ferry Unardi often had difficulty in plane reservations, especially when he wanted to return to his hometown of Padang, Indonesia, from the United States.[better source needed]

In the beginning, Traveloka served as a search engine to compare the price of airline tickets from various other sites. In mid-2013 Traveloka then turned into a ticket reservation website, where users can place an order on its official website. In March 2014, Ferry Unardi stated that Traveloka will soon enter the hotel room reservation business. In July 2014, hotel booking services were sold for the first time on the Traveloka website.

In November 2012 the company Traveloka announced its initial investment by East Venture. In September 2013 the company Traveloka announces A series investment by Global Founders Capital. Funds from investments are used to build new services such as hotel bookings and travel packages.In July 2017, Traveloka again get an injection of funds of Rp. 4.6 Trillion  from companies such as Expedia Inc., East Ventures, Hillhouse Capital Group, JD.com and Sequoia Capital.

By 2018, it was often referred as a unicorn company. A unicorn is a privately held startup company valued at over 2 billion. The term was coined in 2013 by venture capitalist Aileen Lee, choosing the mythical animal to represent the statistical rarity of such successful ventures.

According to wikipedia.